Woman in a black sleeveless top against a light gray background

Your Personalized Skin Analysis

Your skin is naturally balanced, but the presence of an inflammatory skin condition indicates that your skin barrier has become compromised.

Normal skin is naturally balanced, producing enough sebum to keep the skin hydrated without appearing excessively oily or dry. However, the presence of an inflammatory skin condition such as redness, sensitivity, dermatitis, eczema, or perioral dermatitis means the skin barrier has become compromised.

A weakened skin barrier allows moisture to escape more easily while making the skin more susceptible to irritation from everyday environmental factors. As a result, skin may become red, dry, itchy, flaky, or uncomfortable.

The purpose of your skincare routine is to support the skin barrier, maintain hydration, and minimize unnecessary irritation while helping your skin remain as healthy as possible.

Your Skin Type

Normal

Primary Skin Concern

Aging

Secondary Concern

No-Additional-Concern

Your Personalized Routine

Close-up of a woman applying a skincare product to her face.

Step 1 - Cleansing

Cleansing is the most important step in any beauty routine. It removes excess sebum, environmental pollutants, sweat, bacteria, viruses, mold spores, makeup, and any other impurities that accumulate on the skin throughout the day. Leaving these behind can contribute to congestion, breakouts, irritation, and a dull-looking complexion.

Not all cleansers are created equal. Many remove surface dirt but fail to thoroughly dissolve makeup, sunscreen, excess oil, and other oil-based impurities without drying or compromising the skin's protective barrier — especially around the delicate eye area.

Step 1 - Massage Olive Cleansing Oil over your face, neck, and décolleté. This first cleanse dissolves makeup, excess sebum, and other oil-based impurities while gently loosening debris from the skin.

Step 2 - Without rinsing first, apply Lavender & Mandarin Facial Foaming Cleanser directly over the cleansing oil. Add a small amount of water to create a rich lather, then thoroughly cleanse the skin before rinsing well with lukewarm water.

Together, these two steps lift away the cleansing oil along with the dissolved impurities, leaving your skin exceptionally clean and perfectly prepared for the rest of your skincare routine.

A clean canvas allows every product that follows to perform at its best.

When to apply?
Daily twice a day (AM & PM).

Your Product Selection

Glass bottle of BY VALENTI beautifully dark amber colored lavender face foaming cleanser with aluminum cap over white background
Best Seller

Detergente Viso Schiumogeno Lavanda Bulgara & Mandarino

Detergente Viso Schiumogeno Lavanda Bulgara & Mandarino
€62,95 EUR
Glass bottle of BY VALENTI Olive Facial Cleansing Oil makeup remover with aluminium cap on white background
Best Seller

Olio Detergente Viso all’Olio d’Oliva

Olio Detergente Viso all’Olio d’Oliva
€55,95 EUR
Two bottles of BY VALENTI organics facial cleansing products on a white background
In offerta

Set di Doppia Detersione Viso

Set di Doppia Detersione Viso
€144,95 EUR €160,95 EUR
Stacked By Valenti set of 7 small white cotton facial cleansing pads on a light gray background

Dischetti detergenti viso in cotone riutilizzabili

Dischetti detergenti viso in cotone riutilizzabili
€69,95 EUR
Glass bottle of BY VALENTI beautifully dark amber colored lavender face foaming cleanser with aluminum cap over white background
Best Seller

Detergente Viso Schiumogeno Lavanda Bulgara & Mandarino

Detergente Viso Schiumogeno Lavanda Bulgara & Mandarino
€62,95 EUR
Japanese Matcha Tea & French Green Clay Beautifying Facial Clay Mask By Valenti Organics Organic Skincare

Step 2 - Mask

Facial masks are an important weekly treatment that complements your daily skincare routine. Masks provide prolonged contact with the skin, allowing mineral-rich clays, botanicals, sugars and salts to absorb excess sebum, gently exfoliate surface dead skin cells, and leave complexion feeling smoother, softer, and more refined.

Consistent once a week applications helps remove dead skin cells, maintain a smoother skin surface, and improves the appearance of dullness.

Mix the powder with warm water (no hotter than 30 °C / 86 °F) until a smooth, creamy paste forms. Allow the mixture to rest for 2–3 minutes so the powders fully hydrate. Apply an even layer to clean skin, avoiding the eyes and lips. Leave on for 5–10 minutes for sensitive skin or 15–20 minutes for skin that comfortably tolerates clay masks, or until completely dry. Rinse thoroughly with lukewarm water, gently massaging the skin as you remove the mask to take advantage of its natural exfoliating action.

Follow immediately with toner, serum, and moisturizer while the skin is still slightly damp.

When to apply?
1–2 times per week.

Your Product Selection

French Green Clay Exfoliating Mask By Valenti Organics Skincare for All Skin Types

Maschera Viso al Tè Matcha Giapponese e Argilla Verde Francese

Maschera Viso al Tè Matcha Giapponese e Argilla Verde Francese
€50,95 EUR
By Valenti Organics facial clay mask mixing bowl set with brush

Set in terracotta per la miscelazione delle maschere all’argilla

Set in terracotta per la miscelazione delle maschere all’argilla
€55,95 EUR
French Green Clay Exfoliating Mask By Valenti Organics Skincare for All Skin Types

Maschera Viso al Tè Matcha Giapponese e Argilla Verde Francese

Maschera Viso al Tè Matcha Giapponese e Argilla Verde Francese
€50,95 EUR
Woman using By Valenti handmade crochet white cotton pads to remove makeup

Step 3 - Toner

One of the most overlooked steps in beauty routines, and one of the most important. Applied after cleansing or masks, toners help remove residual impurities while delivering lightweight hydration that improves the distribution of subsequent skincare products.

Soak a cotton round or pad with toner. Apply it onto clean skin avoiding the eye area.
Alternatively, mist directly onto the skin and remove with a clean cotton pad.

When to apply?
Daily twice a day (AM & PM).

Your Product Selection

Japanese Matcha & Chamomile Facial Toner for Normal Skin By Valenti Organics Natural Skin Care
Best Seller

Tonico Viso al Matcha Giapponese e Camomilla per Pelle Normale

Tonico Viso al Matcha Giapponese e Camomilla per Pelle Normale
€62,95 EUR
Japanese Matcha & Chamomile Facial Toner for Normal Skin By Valenti Organics Natural Skin Care
Best Seller

Tonico Viso al Matcha Giapponese e Camomilla per Pelle Normale

Tonico Viso al Matcha Giapponese e Camomilla per Pelle Normale
€62,95 EUR
Woman with a yellow droplet of BY VALENTI Bakuchiol Night Repair Cream on her cheek against a white background

Step 4 - Treatment

Treatment products deliver concentrated active ingredients designed to address your skin's specific concerns, and provide targeted support to help maintain a smoother, firmer, and more even-looking complexion over time.

Your recommended treatment combines Bakuchiol Smoothing Serum for the day & evening routnes, and Bakuchiol Night Repair Cream in the evening routine. Both are formulated with 1% Sytenol® Bakuchiol, a well-studied botanical ingredient that helps improve the appearance of fine lines, wrinkles, skin firmness, and elasticity while remaining gentle enough for daily use. Unlike many traditional anti-aging ingredients, bakuchiol is well tolerated by most skin types and does not increase the skin's sensitivity to sunlight.

Morning (AM)
After toner, smooth a few drops of Bakuchiol Smoothing Serum over the face, neck, and décolleté. The lightweight serum absorbs quickly leaving no oily residue behind.

Evening (PM)
Apply a pea size Bakuchiol Night Repair Cream evenly over the face, neck, and décolleté right after toner. Follow with a few drops of Bakuchiol Smoothing Serum.

When to apply?
Bakuchiol Smoothing Serum: Daily (AM & PM).
Bakuchiol Night Repair Cream: Every evening (PM).

Your Product Selection

Bottle of By Valenti Bakuchiol Smoothing Serum with a white background and a Beauty Shortlist Awards seal
Best Seller

Bakuchiol Siero Levigante

Bakuchiol Siero Levigante
€195,95 EUR
Glass bottle of By Valenti Bakuchiol Night Repair Cream
Best Seller

Bakuchiol Crema Notte Riparatrice

Bakuchiol Crema Notte Riparatrice
€167,95 EUR

Domande frequenti

Is normal skin immune to aging?

No. While normal skin is naturally well-balanced and less prone to excessive dryness or oiliness, it still undergoes the same biological aging process as every other skin type. Over time, collagen, elastin, and hyaluronic acid gradually decline, contributing to fine lines, wrinkles, and reduced skin firmness. Consistent daily skincare and sun protection help slow the appearance of these changes.

When should I start using anti-aging skincare?

Skin begins producing less collagen as early as the mid-twenties. While visible signs of aging vary from person to person, incorporating antioxidant and collagen-supporting ingredients early can help maintain smoother, healthier-looking skin over time. Prevention is generally more effective than attempting to correct advanced signs of aging later.

What is bakuchiol?

Bakuchiol is a plant-derived ingredient extracted from the seeds and leaves of Psoralea corylifolia (Babchi). It has been extensively studied for its ability to improve the appearance of fine lines, wrinkles, uneven skin tone, and loss of firmness while remaining well tolerated by most skin types. Unlike retinoids, bakuchiol does not typically cause peeling, excessive dryness, or increased sensitivity to sunlight.

Do I still need moisturizer if my skin is normal?

Yes. Moisturizers do more than add hydration. They help support the skin's natural barrier, reduce water loss, and maintain the balanced environment healthy skin needs to function optimally. Even normal skin benefits from daily moisturization.

How often should I exfoliate?

For most people with normal skin, gentle exfoliation once or twice a week is sufficient. Excessive exfoliation can disrupt the skin barrier, increase sensitivity, and contribute to irritation rather than improving skin health.

Can I use a facial mask every day?

No. Clay-based exfoliating masks are intended as weekly treatments rather than daily products. Using them once or twice a week is generally sufficient to remove accumulated dead skin cells and excess oil without over-exfoliating the skin.

Why does my routine recommend two cleansers?

Oil-based and water-based impurities behave differently. An oil cleanser dissolves makeup, sunscreen, excess sebum, and other oil-soluble residues, while a soap-based cleanser removes sweat, dirt, and remaining water-soluble impurities. Together, they provide a more thorough cleanse without excessive rubbing.

How long will it take to notice results?

Visible improvements in skin hydration and texture are visible within a week of consistent daily applications. Visible fine lines, firmness, and overall skin appearance typically require consistent daily use over two to six weeks. Consistency is key in maintaining skin's youthful appearance.

Will anti-aging products remove wrinkles?

Clinical studies have demonstrated measurable reductions in wrinkle surface area, depth, and severity with ingredients such as retinoids, vitamin C and bakuchiol when they are incorporated into properly formulated products at clinically relevant concentrations.

While not all ani-aging products are created equal, products containing active ingredients added at marketing level concentrations may be able to advertise the ingredient without providing enough of it to reproduce the benefits observed in clinical studies.

Do I need to wear sunscreen every day?

It depends on your expected sun exposure. Sunscreen is intended to protect the skin from ultraviolet (UV) radiation whenever meaningful UV exposure is anticipated. Applying a broad-spectrum sunscreen helps reduce UV-induced skin damage and should be used whenever you expect to spend time outdoors or otherwise receive significant UV exposure.